Print & email design
Overview.
CareCredit releases quarterly seasonal mailers to customers to inform them on upcoming tips, health months, and opportunities to use their CareCredit credit card. This mailer, released in late December, uses seasonal photographs to show that CareCredit can be used all year long.

Team.
Design agency: M&M Associates
Designer: Kelly Nichols
Creative Director & Copywriter: Heather Mallon
Client Services: Shakima Landsmark & Lisa Montgomery


Award.
This design won gold for the 2017 Communicator Awards.
Overview.
This Back-to-School mailer is a combination offer between RiteAid and CareCredit. Back-to-School time is a time-honored tradition for children, and as such we chose to use a more visual approach. Full bleed images, illustrative bullets, and bright colors create a fun way to bring in the new school year while informing parents of the great deals they can get at RiteAid.  

Team.
Design agency: M&M Associates
Designer: Kelly Nichols
Creative Director & Copywriter: Heather Mallon
Client Services: Shakima Landsmark & Lisa Montgomery

Overview.
CareCredit releases quarterly seasonal mailers to customers to inform them on card benefits, vet services, and season-specific tips for their furry friends. Their vet branding was more open-concept and centered around a social-media centric theme (specifically Instagram). Since people have such a strong bond with their pets, CareCredit Vet mailers included multiple photos of cute animals and fun seasonal backgrounds. 

Team.
Design agency: M&M Associates
Designer: Kelly Nichols
Creative Director & Copywriter: Heather Mallon
Client Services: Shakima Landsmark & Lisa Montgomery

Overview.
CareCredit wanted to take a previously-designed booklet and update it with graphics and copy that would inform new cardholders of the CareCredit credit card benefits and leave them with a great first impression of the company. Since this was a booklet that had to contain a lot of information, the mailer utilizes clearly-labeled sections and neatly-formatted pages. Bright icons, reassuring language and positive photos were included to give the customer the sense that they’re in the right hands. The outcome for this booklet was positive and was praised for giving the customer all they needed to know about the card while still being easy to follow.

Team.
Design agency: M&M Associates
Designer: Kelly Nichols
Creative Director & Copywriter: Heather Mallon
Client Services: Shakima Landsmark & Lisa Montgomery

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